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15 Unique Ways

For Your Business

To Use Video

Below is a transcript of the video.


Here are 15 unique ways your business can leverage video in ways you probably aren’t using it today…


Number 1, Your email signature is a frequently viewed piece of real estate. How about a quick video introducing yourself that is embedded in your email signature?


Number 2, Facebook and Instagram stories are getting a ton of interaction today. Bolt Video has some awesome animations that we can use to jazz up the video footage we capture for you.


Number 3, A looping video on your website is a great way to engage your website visitors.


Number 4, FAQ Videos. Your customers have questions and you have answers. FAQ videos should of course be informative, but they also could be a great opportunity to show some personality too.


Number 5, The About Us Page On Your Website. You’re human, right. Let your customers get to know you better with video.


Number 6, do you have a waiting area for customers? How about a video that promotes new products or shares news updates with your customers while they wait for service?


Number 7, YouTube Bumper Ads. These are 7 second video ads that YouTube viewers can’t skip through. The cost per 1000 impressions is a remarkably low cost. Ask us about it.

Number 8, If you aren’t using retargeting ads to get back in front of people who’ve visited your website, you might be leaving money on the table. Facebook offers an affordable and effective way to serve up effective video content to people who’ve visited your website.


Number 9, do you send out an email newsletter to your customers and prospects? If you aren’t using video, you are missing out on an opportunity to engage.


Number 10, if your company has plans to hire more than just a couple of people in the coming year, you should strongly consider video as a way to promote consistency and showcase best practices from your best people.


Number 11, Video blogs, or vlogs, are a highly effective way to increase inbound leads and promote SEO.


Number 12, whenever a new customer signs up with you, it’s a great opportunity to put your best foot forward. A video welcoming your new customer is a great way to have a consistent approach to ensure every customer has a great first experience with you.


Number 13, recruiting. When the job market is tight, you need to find ways to entice the best talent and separate the wheat from the chaff. If you’re interested, make sure to ask us about the special recruiting process we’ve created to find new talent for Bolt Video….it has been working really well!


Number 14, Customer testimonials are nothing new, but they work. Please don’t be shy about asking your customers to speak up and tell the world why they love you on video.


Number 15, People watch and share funny videos. How about creating a parody video that your customers can relate to. It will be a great way to engage current customers and pull in new ones. Put yourself out there!


That’s it. Hope your business tries at least one of these unique ways to use video. Let us know if we can help!

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