Video content has quickly become the preferred medium for virtually every social media platform. Here is some interesting information to back it up.
"I see video as a megatrend. That's why I'm going to keep putting video first across our family of apps"
The number of hours people spend watching videos on YouTube is up 60% year-over-year, the fastest growth we’ve seen in 2 years.
LinkedIn has made a huge commitment to video in 2018, seeing huge growth in how users are sharing and responding to video content on the platform.
10 billion videos watched each day on SnapChat
8 billion videos watched each day on Facebook
100 years of video watched each day on Twitter
500 million hours of video watched each day on YouTube
American Marketing Association's take on the
New York Times article about video on Facebook